We recently had the pleasure of interviewing Kathryn Cross, the founder of Anja Health. About a year old, Anja Health is a stem cell safe, allowing parents to freeze their umbilical chords for future disease treatment purposes.
Kathryn has a personal connection to this field. She was inspired to start this company after the loss of her younger brother who could not find a perfect stem cell match, a common issue among many people of colour seeking stem cell treatments.
Kathryn has expanded her community through social media platforms including tiktok, where she communicates directly with apprehensive families having accumulated 134K followers, and has also enjoyed a spot in the Winter 2022 Y combinator cohort.
For a future episode Kathryn nominates Jacob Peters, the cofounder of Launch House and Commsor. She shares:
✅ what it looks like to be a customer
✅ what role alliance/ community has played in her business
✅ Advice for new founders
Join us for a http://www.founderspack.io pitch event and sign up for the free Startup & Grow course FOLLOW US ON STONKS: https://stonks.com/founders-pack